Goyard Tote Bag: A Review

Mar 08, 2022   |   8 read


Goyard Tote Bag: A Review

No purse lover would deny having heard of the beautiful Goyard Tote Bag. It is the Mercedes of the fashion industry, you’ve got to own one to make a statement. But, if you have been living under a rock don’t worry because we are here to give you a full guide on what it is and where you can get it. It is impossible to not want to add the Goyard accessories to your collection because they are one of the highest forms of brands to ever exist.

The most amazing thing you'll find about this company is that it is not well-known, unlike all the other luxury brands. But, there's a catch. This anonymity is intentional because the collection is extremely limited and only a few high-profile people are able to afford the symbol that comes with carrying a Goyard bag.

The brand has garnered an extremely loyal fan base who wants to collect every item levied out by them. So, the word about the latest launch of Goyard spreads out through these fashion icons who are all over the piece before it can even hit the market. Celebrities including Gwyneth Paltrow, Kim Kardashian, and Meghan Markle have been spotted with the bags from the brand so you can guess how high their worth is.

The one thing that has been able to gain the attention of the fashion experts is the Tote Bag from Goyard which is essentially the most beautiful thing you’ll set your eyes on. No doubt, it will improve your overall look and make every outfit seem like it has come straight from the designer. The only downside is that you have to pay a lot of money to achieve that look and we are talking at least a grand. It is for you to decide whether or not you want to spend so much money on a bag. If you are a fashion lover and truly want to make a statement with what you wear on your arm, the tote bag awaits you. But, if you want some pretty good alternatives that can make you shine almost as bright as this purse, keep reading the blog.

What’s the Story?

No matter which brand you worship, it is important to know where it came from and whether or not it is worth spending money on. If you are already aware of the history of Goyard, you would know what we are talking about. But, what makes the Goyard Tote Bag so appealing and valuable? Let’s go back a little.

The brand is not just a decade or a century-old as it goes way back in the 18th century when it was House of Martin was founded by Pierre-Francois Martin. They were producing boxes and trunks that were used to store the belongings at the time. It became a fashion symbol of the elites during the late 18th century as well and it went down in history as the Golden Age of trunk making.

The House of Martin was successful when it hired a 17-year-old apprentice named Francois Goyard. The business was soon passed down to his heir Edmond Goyard who transformed the image of the brand to what it is today. All this happened within a span of years from when he inherited the company in 1885. Ever since then, Goyard has become the fashion symbol of the elites.

In 1998, Jean-Michel bought the business and worked on the marketing aspect, the only thing that was lacking in the House of Goyard by then. It was introduced internationally and from a status statement in France, it went on to become a hit worldwide with celebrities and other rich people lining up to buy the rare collection of bags.

What is the Cost and Can You Buy It?

Despite the brand being well-known among the influencers, it is almost impossible to know what the current price of the Goyard Tote Bag is. Their website doesn’t list the cost and they don’t have any online sale option either. You can tell how mysterious and exclusive the brand is. If you truly want to own an original, you will have to visit the selected range of outlets all across the city to find the bag. If you are in New York, you can check out the designer outlets or even department stores that might be reselling.

Other than these methods, only a royal family connection can work. The only other problem you will find even if you locate the Goyard Tote Bag is that the prices may not be the same across all the stores. Since the original website doesn't list the cost of the bag, the fashion boutiques are able to sell them for their desired price and you cannot hold them accountable. However, keep in mind that it wouldn't be less than a grand or even more, depending on the location you end up at.

You will find the tote bag in two sizes: GM and PM. GM is the bigger size and the more expensive one too. In fact, it is the priciest item on the list of Goyard luxuries, and owning it is almost as good as having a car. The colors are endless and you can pick from a huge variety but the basic design of striking chevron remains the same.

How Can You Tell It’s the Original?

The most valid question every site gets asked is how do we know the bag is authentic and rightfully so. If you are paying so much money, you have every right to cross-check and not get fooled by the knockoffs. Luckily, there are ways to verify if it is the original and you can perform all these tests before locking the deal. Many online sites are selling copies and if you want to buy them, be our guest but a lot of places are also masquerading the cheap knockoffs as the original, and paying so high a price for a copy wouldn't be fair to you. So let's see how you can tell:

  1. Texture: All the Goyard bags are painted by hand which means they don't have the smoothness of a machine finish. You will find bumps along with the texture and can feel if they are original or painted by a machine.
  2. Resin coat:  you can determine the originality of the bag by ensuring that it has a resin line which the copy wouldn’t have since it is expensive.
  3. Packaging: unlike any other major fashion brand, the Goyard Tote Bag doesn't have any plastic on its handles nor do they have any of the tags attached to the bag,
  4. Availability: We have already told you how difficult it is to find a Goyard bag so if the site is selling lots of them, you already know that is a red flag. They shouldn’t be accessible to everyone.

What are the Alternatives?

There is a better way of making a fashion statement with the Goyard Tote Bag if you can’t afford it or simply don’t want to spend too much money on it.


Obviously, the preloved market caters to everyone so there are better chances of finding a preloved Goyard Tote Bag than the original. You can look at places like The RealReak, What Goes Around Comes Around as well as Fashion Pile. It is not unusual for eBay Fashion to have these products as well. But again, even if you are buying a second-hand, the prices would be slightly higher than the rest of the purses and you should follow the steps mentioned above to check if the product is authentic.


If a site is clear about selling a knockoff and a copy is what you want, why not go for it. The bag would be pretty functional and contain all the properties minus the hand paint and resin coat. Plus, you wouldn't be spending too much money on a purse so it is a win-win deal. You will find a lot of options for Goyard knockoffs on Amazon.

Some other alternatives to the Goyard Tote Bag include:

Giani Bernini Patchwork Tote


Kate Spade All Day Long Tote


Giani Bernini Pebble Tote


Kate Spade Moly Cabana Dot Pop Large Tote


Frequently Asked Questions

1. Why are Goyard Tote Bags so expensive?

The brand is more about the legacy of two centuries than it reflects.

2. How much does the Goyard cost?

The prices are known but you should be ready for a grand.

3. Are Goyard Totes worth it?

Depends on whether or not you want to spend so much money on a statement.

4. How can I buy a Goyard Tote Bag online?

The original isn’t available but Amazon has a great collection of knockoffs.

5. What is the most famous Goyard color?

It's a black coated canvas with tan leather trim.

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